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Can’t Wait Until Friday? Here’s The Inside Of The New Grand Central Apple Store [Photos]

Although this option saves you a trip to the Apple Store, keep in mind, repairs may take up to five business days. Just remember to back up and wipe your device before shipping it to Apple.

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Image credit: The Best Tech Newsletter Anywhere. Join , subscribers and get a daily digest of news, comics, trivia, reviews, and more. Windows Mac iPhone Android. Smarthome Office Security Linux. News Features Reviews. One to One members also get the option of having the Genius team transfer all of their data from their old machine Mac or PC to their new one. It's up to you whether or not you think it's worth it, but if you are new to computers or tend to ask a lot of questions, I would recommend that you purchase this service.

Apple Store employees are happy to answer your questions, but pulling them away from customers so you can ask an in-depth question isn't very considerate of other customers' time. If you don't feel like purchasing One to One, or you just need more general help getting started, most Apple Retail Stores offer free workshops that go over the basics and help you get started.

Bigger, standalone, stores have dedicated areas for trainings, but some of the smaller stores hold trainings in the Red Zone. The Red Zone is Apple's sales floor. When you first enter the store, there will be an employee at the front of the store who will direct you to the appropriate section of the store to address your needs. Do not ignore this person. I can't tell you how many times a customer blew past me and walked straight to the Genius Bar asking to buy a phone. Engage the person at the door; it will keep you from looking like an idiot and you'll probably get the help you need more quickly.

There are two types of employees in the Red Zone, specialists and experts.

Grand Central - Apple Store - Apple

Specialists are general employees who can sell most of the products, while experts are specially trained and certified to know everything about a specific product line. So, if you have some complex questions about the current Mac OS, ask to be connected to a Mac Expert. None of the Apple employees in the Red Zone work on commission. There are a few different ways to make purchases in an Apple Retail Store.

If you make a purchase through an employee, they will scan the item and take payment on their modified iPod known as an EasyPay.

Get help with Apple services or software.

They can take cash, but you will need to walk to a cash drawer with the employee to get change. If you aren't purchasing an expensive device you can make a purchase through your phone using the EasyPay functionality of the Apple Store app on your iPhone. You must have location services enabled for this app, and you have to be on the store's Wi-Fi, but you can scan a barcode with the phone's camera and pay through the credit card attached to your Apple ID. You can also order a device to pick up in the store with the Personal Pickup option.

Once you have purchased a product, you have the option to have an employee help you set the device up before you leave the store. If this is your first Apple product, it is a good chance to get to know your device and make sure you don't have to walk through the initial setup alone.


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If you want to go ahead and sign up for your first One to One training, or a workshop, the employee can help you with that too. Apple Stores can be busy, especially around the holidays or back-to-school, so be patient. I know it looks like there are a ton of employees in the store, but everyone has a different role to play.

If the store is packed, there will be someone trying to connect customers with employees.

How to Make a Genius Bar Appointment from Your iPhone or iPad

Be clear about what you want and understand that it might take a few minutes to get the right person to help you out. Apple has done a fantastic job with the retail experience they have created. Going into an Apple Store you will get the help you need, but it starts with having the right expectations.


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  7. Employees genuinely want to help, but their job can be taxing too. The first time you meet an Apple Retail employee, it's safe to assume they have already been berated that day by a privileged suburbanite, so take it easy on them. He covers enterprise technology and is interested in the convergence of tech and culture. Store hours: Mon - Fri. February Get directions Please click the link in the map to get driving directions from your location. View Store Hours. Today at Apple Discover inspiring programs happening every day at Apple. Today at Apple Do more of what you love.

    Genius Bar and Support Learn more. Need help with Apple services or software?

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